The Filmfare Awards are presented annually by The Times Group to honor both artistic and of 
technical quality professionals in the Hindi language
 film industry in India. The 
Filmfare ceremony is one of the oldest and most prominent film events given for Hindi films in India. The awards were first introduced in 1954, the same year as the 
National Film Awards and was originally called the Clare Awards after the
 editor in The Times of India, Clare Mendionca. A dual voting system was developed in 1956.






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